José Ramón Ais
Parque Natural

Parque Natural (Nature Reserve) is a series of twelve photographs of nature parks. Or rather, twelve images based on the stereotype of ​​what a nature reserve should look like. They are composed digitally by combining photos of the author’s surroundings, blue chroma key backgrounds, and special effects. Ais constructs nonexistent landscapes through reiterative use of visual codes which originate in art history, mythology and science, and have been transmitted to photographic culture through landscape painting. What we photograph is imbued with the memory of what we have already seen elsewhere.

The series takes an ironic look at these standardised images –the immaculate mountain peak, the bucolic lake with a waterfall, the classic sunset with palm trees– that replicate themselves as if they were a postcard and suggests a critique of the very concept of a nature reserve as an idyllic, encapsulated enclave, as if it were a monumental landscape which has little to do with the environmental reality. Because the image that best represents contemporary nature is neither the iconic summit of the Matterhorn nor the umpteenth tropical sunset, but that of a forest in flames.


M. Jiménez

José Ramón Ais (Bilbao, 1971)
Parque Natural

2025 Edition
Outdoor installation
Venue: Ereaga Gardens